Farid Fezoua is the President & CEO, GE Africa - leading GE’s operations in Sub-Saharan Africa across all GE businesses including Healthcare, Power, Aviation, Transportation and Oil & Gas. He was appointed to this role in October 2018 as an expansion of his responsibility as President & CEO for GE Healthcare in Africa and a Vice President of the GE Company. In June 2019 Farid was named as Co-chair of the U.S. President’s Advisory Council on Doing Business in Africa (PAC-DBIA).
Over the last 8 years in his role as President & CEO for GE Healthcare in Africa, Farid has been leading GE Healthcare’s business growth while developing sustainable healthcare offerings and partnerships with public and private health providers to address the continent’s biggest health priorities. Focused on addressing the need for larger access to affordable and quality healthcare, Farid also leads the development of major large-scale modernisation programs and public and private sector project development for GE’s Healthcare business across Africa.
Joining GE in 2003 in France, Farid led customer & project financing efforts for GE Healthcare’s Middle East, Africa and Turkey Region. In 2005, Farid was appointed Regional Executive for GE Capital Markets Corporate, leading customer and project finance for all GE businesses in the Middle East, Africa, Turkey & Pakistan based in Dubai.
With a career spanning almost 28 years, Farid has covered various geographies including the Middle East, Africa, Europe, Eastern Europe and Russia. He has extensive experience in the financing of trade and investment flows across the Middle East, Africa and Europe, and a deep knowledge of trade and export /project finance practices together with a large portfolio of banking and institutional relations in the region. He has developed a strong track record of infrastructure project development & financing in the field of power, transportation & healthcare as well as business operations & management.
Prior to joining GE, Farid held several senior positions in the international banking sector specialising in Export and Trade Finance, Correspondent Banking and Institutional Relations. He started his banking career at BCEN-Eurobank, Paris (subsidiary of the Russian foreign trade Bank). He then went on to serve as Deputy Head of Commodity and Trade Finance at B.A.I.I. (Banque Arabe et Internationale d'Investissement, a subsidiary of BNP specialized in trade and investment in the MENA region) and prior to joining GE, was appointed Assistant General Manager & Head of Correspondent Banking and Trade Finance at the Arab Banking Corporation, Paris Branch.
Farid graduated with a degree in International Relations from the Université de La Sorbonne in Paris and speaks fluent French, English, Arabic and Russian.
Farid is based in Johannesburg with his wife and two children.